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I'm so glad you stopped by!

A quick word from

Susan Krautbauer

Business Strategist & Transformation Mentor for Professionals and MIDtrepreneurs™


I am a senior executive in the technology industry, an entrepreneur, and a busy mom who knows the struggle of trying to balance a career and family. In my mentoring practice, I provide the tools, strategy and support to help people in mid-life or mid-career create meaningful change in their lives.


Today's workforce is filled with job transition, company right-sizing (aka layoffs), businesses starting to pull back from flex-work and remote work options, making it feel more risky than ever to make a big change all on your own.


During my own career transition, I discovered the disturbing lack of opportunities and mentors 😡 available for professionals that are job searching, soul searching, leading and managing, or trying to find new ways to develop a roadmap for the second half of their careers. It's CRAZY that people feeling stuck when facing mid-career transition or looking to start their own businesses are relying on Google© and YouTube© to figure things out on their own. 😬


My 22+ year successful track record includes owning my own company, leading sales and marketing for Fortune 500 global technology companies, several incubator startups (with successful exits) and most recently providing strategy and rebranding for an amazing non-profit. Consulting clients and employers alike come to me for help with business marketing/personal branding strategy, mindset reset, business development and sales coaching so they can a) grow their careers or b) launch/grow their business or c) kickstart transformation in their lives.


But don't think I'm just all about business either. I believe we all have a responsibility to give back both to our local communities and to our industry. I am a co-founder of the CompTIA's Advancing Women In Technology Community, which mentors women in technology careers, as well as Board Chair of SHIFT, a non-profit which supports mid-lifers in work and life transition. I hold a B.S. in Family Social Science from the University of Minnesota, with an emphasis in Systems Resiliency.


When I'm not presenting on digital equity or mentoring a colleague, you can find me walking my Mini-Aussie pup so I can meet my 10,000 steps/day goal in Minneapolis/St. Paul, MN, where I hang out with my husband, 3 kids and 1 darling fur-baby. 🐶


First job post-college: Co-owner of an event marketing and trade-show design firm.


Favorite way to unwind: Reading a good book. 📚


Enthusiast of: Estate-sale finds, cooking up a new recipe, taking the jet-boat out for a spin around the lake, or snuggling with Ella, my mini-Aussie.


Professional Philosophy: “Technology is the enabler, but People are the Key”.

I'm so glad you stopped by!

Susan Krautbauer

Business Strategist & Transformation Mentor for Professionals and MIDtrepreneurs™


I am a senior executive in the technology industry, an entrepreneur, and a busy mom who knows the struggle of trying to balance a career and family. In my mentoring practice, I provide the tools, strategy and support to help people in mid-life or mid-career create meaningful change in their lives.


Today's workforce is filled with job transition, company right-sizing (aka layoffs), businesses starting to pull back from flex-work and remote work options, making it feel more risky than ever to make a big change all on your own.


During my own career transition, I discovered the disturbing lack of opportunities and mentors 😡 available for professionals that are job searching, soul searching, leading and managing, or trying to find new ways to develop a roadmap for the second half of their careers. It's CRAZY that people feeling stuck when facing mid-career transition or looking to start their own businesses are relying on Google© and YouTube© to figure things out on their own. 😬


My 22+ year successful track record includes owning my own company, leading sales and marketing for Fortune 500 global technology companies, several incubator startups (with successful exits) and most recently providing strategy and rebranding for an amazing non-profit. Consulting clients and employers alike come to me for help with business marketing/personal branding strategy, mindset reset, business development and sales coaching so they can a) grow their careers or b) launch/grow their business or c) kickstart transformation in their lives.


But don't think I'm just all about business either. I believe we all have a responsibility to give back both to our local communities and to our industry. I am a co-founder of the CompTIA's Advancing Women In Technology Community, which mentors women in technology careers, as well as Board Chair of SHIFT, a non-profit which supports mid-lifers in work and life transition. I hold a B.S. in Family Social Science from the University of Minnesota, with an emphasis in Systems Resiliency.


When I'm not presenting on digital equity or mentoring a colleague, you can find me walking my Mini-Aussie pup so I can meet my 10,000 steps/day goal in Minneapolis/St. Paul, MN, where I hang out with my husband, 3 kids and 1 darling fur-baby. 🐶


First job post-college: Co-owner of an event marketing and trade-show design firm.


Favorite way to unwind: Reading a good book. 📚


Enthusiast of: Estate-sale finds, cooking up a new recipe, taking the jet-boat out for a spin around the lake, or snuggling with Ella, my mini-Aussie.


Professional Philosophy: “Technology is the enabler, but People are the Key”.

A quick word from

"Susan's laser-like ability to recognize challenges and design solutions make her an asset to any client."

"She is a creative person, continually thinking outside the box and providing innovation solutions to her client's personal and business challenges. Her genuine warmth and friendliness only enhances what she brings to the table, ."

Dawn Christensen, Health & Wellness Advisor

Dawn Christensen, Health & Wellness Advisor

"Susan's laser-like ability to recognize challenges and design solutions make her an asset to any client."

"She is a creative person, continually thinking outside the box and providing innovation solutions to her client's personal and business challenges. Her genuine warmth and friendliness only enhances what she brings to the table, ."

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