Every day, we make decisions that impact our happiness and success. But how often do we stop to question whether our decision-making process might be flawed? Just like the Titanic’s decision to speed up, ignoring warnings can lead to disaster. In business, we often overlook consequences, focus on immediate gains, or rely too heavily on intuition—leading us into avoidable pitfalls.

Why Entrepreneurs Often Overlook Business Risks

As aspiring or growth-stage entrepreneurs, it's easy to fall in love with our big idea and ignore its potential flaws. We magnify the positives and downplay the negatives, hoping our gut feeling will guide us to success. But intuition alone isn't enough—it needs to be backed by information and testing.

To avoid business icebergs, we must distinguish between facts and opinions. Testing your business idea through low-cost experiments and a Business Viability Assessment can help ensure you're on the right track. That’s where my ASSESS MY BIZ™ for Entrepreneurs process comes in. It provides objective insights, helping you identify areas of improvement and giving you the confidence to launch with a solid plan.

Ready to Dive Deeper? Watch the Full Video on YouTube!

Listen to the full video on YouTube to learn how to avoid the hidden traps that could sink your business ship.

Watch the full video here